Overturing the myths.
Patricia our founder talks to Working Mums about how she wants to overturn some of the myths about couples who go into business together.
One is that their businesses are more like hobbies. This is not true, says business expert Tricia.
“These people are all in. Setting up a business is not for the faint-hearted and for couples in business everything is on the line, but they believe they are stronger together. It is phenomenal watching them in action.”
Another is that it is mainly empty nesters who start up together when many start businesses while their families are young so they can share childcare responsibilities more equally and be around more for their children. “Work and life tend to merge and then there is the big question of whether the children of couplepreneurs are more business savvy. That is what we are seeing and hearing,” says Tricia.